Cookie Policy

Last updated: 15 January 2026

What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit our website. They are widely used to make websites work more efficiently and provide information to website owners. Cookies help us understand how you use our website and improve your browsing experience.

Why We Use Cookies

SmartBoostify uses cookies and similar tracking technologies for several important purposes:

  • To ensure our website functions properly and securely
  • To remember your preferences and settings
  • To analyse website traffic and understand user behaviour
  • To improve our services and user experience
  • To deliver relevant advertisements and measure their effectiveness
  • To support our marketing and remarketing campaigns

Types of Cookies We Use

We use different types of cookies on our website, each serving specific purposes:

Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and remembering your cookie preferences. The website cannot function properly without these cookies, and they cannot be disabled.

Analytics Cookies

We use Google Analytics to collect information about how visitors use our website. This helps us understand which pages are most popular, how users navigate through our site, and identify areas for improvement. The information collected is aggregated and anonymous.

Functional Cookies

These cookies allow the website to remember choices you make and provide enhanced, more personalised features. They may be set by us or by third-party providers whose services we have added to our pages, such as chat widgets or embedded videos.

Marketing Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. We use Google Ads and other advertising platforms that may place these cookies.

Detailed Cookie Information

The following table provides detailed information about the specific cookies we use:

Cookie Name Purpose Duration Type
cookie_consent Stores your cookie preferences 1 year Necessary
_ga Google Analytics - distinguishes unique users 2 years Analytics
_gid Google Analytics - distinguishes users 24 hours Analytics
_gcl_au Google Ads - conversion tracking 90 days Marketing
_gcl_aw Google Ads - conversion attribution 90 days Marketing
IDE Google DoubleClick - ad serving and targeting 1 year Marketing

Third-Party Services

We use several third-party services that may place cookies on your device:

  • Google Analytics: Provides website analytics and user behaviour insights
  • Google Ads: Enables advertising campaigns and conversion tracking
  • Google Fonts: Provides web fonts for improved typography

Managing Your Cookie Preferences

You have several options for managing cookies on our website:

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customise your preferences. You can change your preferences at any time by clearing your browser's local storage or contacting us.

Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can set your browser to refuse cookies, delete existing cookies, or notify you when cookies are being sent. Please note that disabling cookies may affect the functionality of our website.

Opt-Out Links

You can opt out of specific third-party tracking services:

Google Consent Mode v2

Our website implements Google Consent Mode v2, which allows us to respect your privacy choices while still providing basic analytics insights. When you reject marketing or analytics cookies, Google services operate in a privacy-enhanced mode that doesn't use cookies for tracking but can still provide aggregated, anonymised insights about website performance.

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, or legal requirements. We encourage you to review this policy periodically for any changes. The "Last updated" date at the top of this page indicates when the policy was last revised.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Manage Your Cookie Preferences

You can update your cookie preferences at any time by clicking the button below to open our cookie preference centre.